
19/10/2009
BECOME A CELEBRITY WITH CUSTO BARCELONA
Custo Barcelona and the magazine ELLE have come together with the action “Become a Celebrity” to give a lucky Custo fan the chance to become the star of a special Custo Barcelona campaign for Elle magazine.
How can you become the new star of Custo Barcelona?
- Come by one of the 19 chosen Custo Barcelona stores in Spain (see below).
- Try on the piece of clothing you like best.
- Pose in the photocall and a member of the Custo Barcelona staff at the store will take your picture with a Samsung mobile phone and upload it to the microsite www.custocelebrity.com that was created especially for this action. Photos can then be voted for on the site. The microsite will be linked to the Facebook social network (www.facebook.com/custo), where photos can be added to participants’ walls and where people can announce their participation in “Become a Celebrity”.
The girl and guy with the most votes will win a double prize. First, they will be the stars of a Custo Barcelona campaign for ELLE magazine. Second, they will travel to New York to see Custo Barcelona’s fashion show at the next edition of New York Fashion Week.
In addition, just for participating, both participants and voters will receive a 20% discount at Custo Barcelona stores, until the promotion ends on December 31st. When participating at a store, participants will receive a special card showing the 20% discount. When participating online, participants will receive a text message on their mobile phone with the 20% discount, which they need to show at the Custo store. Discount not valid at outlets or at stores on the Canary Islands.
Start participating today until December 31st. Stores where you can participate in “Become a Celebrity” are:
- A Coruña (Cordonería 2-4.)
- Barcelona (Pza de les Olles 7, Ferran 36, Centre Comercial Illa Diagonal, La Rambla 109 and Pza del Pi 2)
- Bilbao (Rodriguez Arias 12)
- Madrid (Fuencarral 29, Mayor 37, Claudio Coello 91, Princesa 57 and Gran Vía 26)
- Marbella (Local 14 Letra K)
- Palma de Mallorca (San Miguel 15 and Avda. Jaime III 13), Valencia (Jorge Juan 17)
- Sitges (San Francesc 26)
- Girona (Av. S’Aragó 4)
- Lérida (Pza. Sant Joan 5).






